How do your customers/users/members experience you?

What challenges do they experience when trying to choose your products over your competition?

How easy/hard is it to interact with you?

USER CENTERED DESIGN brings YOU FORWARD!

HELLO

My name is Kate Novian, and I am so excited to learn about YOU! My job as a UX designer goes far beyond just putting together words, graphics and buttons on a page. It's about bringing your life's work to the forefront, and showing the world WHO you are, WHY you do what you do, and HOW you can bless the lives of your visitors, customers, and partners through your products and services.

THAT is my Life Worthy vision. What's yours?

Get to know me!

Skills to build with

Mind & Body

Eyes to see

Ears to listen

Heart to feel

Brain to think

Mouth to ask

My most powerful assets are my ability to comprehend the problem, empathize with the user, and synthesize information to connect stakeholders with their target audience

UX Research

Interviewing

Storytelling

Survey and data visualization

Personas

Empathy Maps & Affinity Diagram

Competitor Analysis

Information Architecture

Card Sorting

Information Hierarchy

SEO

Color Theory

Design Systems

GUI and Material Design

UI Design

Interviewing

Storytelling

Survey and data visualization

LIVING WEBSITES

Your website is your digital storefront, your resume, and your information hub. Your brand should reflect YOUR VISION. This is where your clients, customers, and community learn about WHO YOU ARE, WHAT YOU DO, and WHY YOU DO IT. So why stick with a flat template that doesn't fit?
Websites are not one-size-fits-all, and they don't have to be intimidating to operate, but they should be living documents. Your website should work for YOU, not you working for it, and as you grow and change, it should be able to flex with you.

When you bring me on to design... or redesign... or just freshen up your existing site, you'll feel confident in your ability to make edits and additions and operate the back end of your site, but you'll always have me in your back pocket if you decide to expand down the road.

CONTENT
CREATION

YOU GOT MAIL... well, you got messages, comments, invoicing, e-mail, social media content, paid advertising copy, blogs... you get the picture. Whether you've got a whole database of messages and content you want to share with the world, or you go completely blank when it's time to put together a post, I can help you streamline, organize, and present a consistent brand. This will help build confidence, and recognizability for your audience.

USER
EXPERIENCE

Does the term UX/UI sound like some sort of weird 80s band? UX/UI is the heartbeat of any business, but most people don't think about it consciously or intentionally. YOU KNOW how you want your audience to feel. You HAVE what they need to improve their LIVES, so let's focus on delivering a clean, easy, interface and a positive user experience. It doesn't matter how WORTHY and NEEDED your company is if people stumble around and can't figure out how to get what they need, or if they come out of the interaction feeling uneasy or distaste. No one wants to be the stereotyped "slimy snake oil salesman" or the "fly by night operation," but if you're not careful, your digital presence can create an impression you didn't intend.

So let's focus on creating a manifestation of your VISION for your LIFE's work that creates a POSITIVE USER EXPERIENCE, and let's create a USER INTERFACE that is functional, and facilitates that experience well.